Discover Cracow: Scaling the business by introducing an innovative e-commerce platform

Introduction

Discover Cracow is the biggest Krakow local tour provider with aspirations to become a global player. Local tourist trip management is a complex process that starts with scheduling trips for the next few months that need to be synchronized with hundreds of local trip providers.

Business challenge

Discover Cracow needed a complete e-commerce solution that would fully combine various functions essential for tourism service providers, like scheduling trips for the next few months, sales and booking management, billing, invoicing and ticketing processes, trips organization, transport management, local guides, and translators’ assignments.

Business solution

The first stage was to maintain the legacy of an almost non-extendable and non-scalable system. After a few weeks of investigation, together with our client, we decided to rewrite the entire solution. We managed to create a totally new product on top of the old system by smoothly shifting one responsibility at a time from the old system to the new one.
Meanwhile, we have created a new tour e-commerce solution that is fully automated and integrated with the rest of the system.
We managed to create a fully scalable and extendable complete solution for the tourist industry.