9 REAL AI trends to watch in 2025

9 non-generic AI trends to watch in 2025

Weā€™re finally returning for another update of our Medium-viral article on AI trends.Ā 

Itā€™s high time, as the artificial intelligence landscape is moving so fast that even the AI ultras might have problems keeping up with it. Breakthrough AI tools for coding, GPT o1, Claudeā€™s computer use, Notebook LLMā€™s podcast feature, and so on ā€“ and thatā€™s just the tip of the iceberg.

To give you the most reliable, non-generic AI predictions for 2025, I took the following approach for the article:

  1. Itā€™s divided into 2 parts:Ā 
    1. Technologies: AI technologies that are going to make some noise in 2025.
    2. Impact: How AI will impact us in the coming months.
  2. Itā€™s backed by solid research (links at the bottom), particularly on two main sources: Gartnerā€™s Hype Cycle for Artificial Intelligence and infuture.instituteā€™s Trend Map, part: AI World.

Now, without further ado, letā€™s discuss the 9 real AI trends to watch in 2025.

 

What is and how to interpret Gartnerā€™s AI Hype Cycle & infuture.instituteā€™s Trend Map?

hype-cycle-for-artificial-intelligence-2024

The Gartner Hype Cycle shows the maturity and adoption timeline of AI technologies:

Timeline (phases):

  • Innovation Trigger: New tech emerges but lacks practical use.
  • Peak of Inflated Expectations: Overhyped with limited success.
  • Trough of Disillusionment: Interest wanes as tech fails to deliver.
  • Slope of Enlightenment: Practical use cases emerge.
  • Plateau of Productivity: Tech becomes mainstream and widely adopted.

Plateau timing:

The color-coded symbols show when a technology will reach mainstream adoption:

  • White: <2 years
  • Blue: 2ā€“5 years
  • Dark Blue: 5ā€“10 years
  • Orange: >10 years
  • Red X: Obsolete before adoption.

How to interpret Gartnerā€™s Hype Cycle for Artificial Intelligence?

The tech position shows current hype, while the color indicates time to maturity. For example, Generative AI is in its disillusionment phase and will reach pa plateau in 2ā€“5 years.

Technologies in similar positions on the timeline can still reach the Plateau of Productivity at different speeds. This is because the “time to plateau” (color-coded symbols) reflects factors like complexity, market readiness, and adoption barriers, which differ even for places closely on the timeline.

For example, AI Engineering and Edge AI are both near the “Peak of Inflated Expectations,” but:

  • AI Engineering has a 5ā€“10 year (dark blue) time to plateau, suggesting it has a longer journey to make due to challenges in standardization or integration.
  • Edge AI has a 2ā€“5 year (blue) time to plateau, likely because it already has practical use cases and is closer to widespread adoption.

 


infuture.institute’s Trend MapĀ is a tool that tracks 81 trends across 7 megatrends, and examines them across four timeframes:

  1. 1. NOW = trends happening now
  2. 2. NEW = trends to happen in 1-5 years (2025-2030)
  3. 3. NEXT = trends to happen in 5-15 years (2030-2045)
  4. 4. BEYOND = trends to happen in 15+ years (2045 and beyond)

Iā€™m focusing on the NOW segment for this article.

AI predictions: Top 26 AI trends for 2024

You might also want to check that viral 2024ā€™s article on AI trends. The predictions mentioned them are still relevant, but looking at them know, I can see some are too general or havenā€™t yet happened. Thatā€™s why, this time, I did my best to narrow it down to the actual upcoming trends for the 12 months ahead.

AI software is rapidly transforming our world, and this trend is only going to accelerate in the years to come.

Let’s dive in into the future of artificial intelligence with our guide to the top 26* AI trends poised to revolutionize 2024.

*The tremendous popularity this article got on Medium (over 75k views, 45k reads, 5k claps, and 140+ comments) inspired us to do even more research, and double the initial number of AI trends mentioned. So, here’s an updated version of it.

From the rise of generative AI to BYOAI and AI legislation, discover how it’s shaping the world around us.

1. Generative AI: The most disruptive AI trend of the decade

AI working instead of people

Generative AI (GenAI) is a type of artificial intelligence that can generate new creative content, such as text, code, scripts, musical pieces, emails, letters, etc. GenAI models are trained on massive amounts of data, and they are able to learn patterns in the data and use those patterns to generate new outputs

Almost all images in this article were generated using Bingā€™s built-in Chat GPT-4 & DALL-E 3. This entire text was written with the help of Googleā€™s Bard and Chat GPT-3.

Generative AI wonā€™t replace writers and graphic designers (DALL-E 3 still can’t get the words right in the images it generates); however, it dramatically speeds up the entire process by generating images and text, rephrasing, making it shorter, longer, or simpler, and by fact- and grammar-checking it.

The trend of generative artificial intelligence speeding up work applies to any job and activity. It offers the potential to automate tasks, boost productivity, reduce costs, and offer new growth opportunities.Ā 

Thatā€™s why the widespread availability of AI content-creation tools that democratize access to information and skills makes it one of the most disruptive trends of this decade.

At Pragmatic Coders, weā€™ve harnessed the power of generative AI in our own AI-based Market Research Tool, which quickly validates business ideas and conducts comprehensive market research. This tool provides detailed market analysis, competitor insights, and potential revenue opportunities, showcasing how generative AI can transform traditional processes.

Market Research Tool Link

AI trends report by Gartner predicts: by 2026, the adoption of generative AI is expected to skyrocket, with over 80% of enterprises incorporating generative AI APIs, models, and applications into their operations, up from less than 5% currently.

2. Augmented working, BYOAI & Shadow AI

bring your own artificial intelligence

BYOAI (Bring Your Own Artificial Intelligence) is a new workplace trend where employees bring their own AI tools and applications to work. The increasing availability of affordable and easy-to-use AI tools and the growing demand for AI skills in the workforce drives this trend. Forrester reports that 60% of workers will utilize their own AI to perform tasks.

There are many benefits to BYOAI, including increased productivity and innovation, improved employee satisfaction, and reduced costs.Ā 

While BYOAI is a great opportunity for workers, it might easily get out of control.Ā Ā 

Shadow AI, also known as Shadow IT for AI, refers to using artificial intelligence applications and tools within an organization without explicit knowledge or oversight from the IT department.Ā 

It poses several risks, such as:Ā 

  • Data privacy and security breaches: Unsanctioned AI tools may not have the same protections as official ones, so sensitive information can be stolen or lost.Ā 
  • Compliance violations: Similarly, these tools might not follow important regulations, which could lead to legal trouble.

3. Open source AI

Open source AI

The 2023ā€™s generative AI boom was mostly driven by the proprietary models of OpenAI.

However, many organizations are now adopting open-source models, such as GPT-J.

Open-source models are more transparent, flexible, customizable, and cost-effective than proprietary models.Ā 

While it doesnā€™t mean that proprietary models will be soon gone, the future leaves more space for open-source solutions, with 85% of enterprises incorporating open-source AI models into their tech stacks, according to Forrester.

4. AI risk hallucination policy

AI risk hallucination policy

While GenAI is a powerful tool, it also has the potential to produce false outputs that look as if they might be true. These false outputs are known as hallucinations.Ā 

As GenAI becomes more widely used, there is a growing concern about the risk of hallucinations, and the demand for insurance coverage will increase.Ā 

The market for AI risk hallucination insurance is still in its early stages, but it is expected to grow rapidly in the coming years. According to one of Forresterā€™s AI predictions for 2024, a major insurer will offer a specific AI risk hallucination policy. […] In fact, hallucination insurance will be a big money maker in 2024.

5. AI coding

AI coding

According to Gartner, by 2028, three out of four enterprise software engineers will use AI helpers to write code. Just to compare: in early 2023, less than one out of ten software engineers used these helpers.

Why trending?

Artificial intelligence helps developers in various ways, such as:

  • Automation of repetitive tasks (code generation, documentation formatting, application testing),
  • Optimization of creative processes,
  • Improving code quality,
  • Support problem-solving.

With AI enhancing the software development process so much, you should assume that everyone around you has already started to use AI tools to boost their productivity and time to market.Ā 

Soon, if not already, using AI coding tools will be a standard practice. Those who donā€™t embrace them in time will soon fall behind their competitors.Ā 

6. AI TRiSM

AI TRiSM

AI TRiSM stands for Artificial Intelligence Trust, Risk, and Security Management. It is a framework that helps organizations manage the risks of developing and deploying AI models.Ā 

AI TRiSM addresses five key areas:

  1. Explainability: AI TRiSM helps organizations understand how their AI models make decisions and identify potential biases.
  2. ModelOps: AI models need to be managed and maintained just like any other software system. AI TRiSM provides tools and processes for automating and monitoring the lifecycle of AI models.
  3. Data anomaly detection: AI models are trained on data; if the data is incorrect, the outputs won’t be satisfying, too. AI TRiSM helps organizations identify and address data anomalies that could lead to errors in AI models.
  4. Adversarial attack resistance: AI TRiSM provides tools and techniques for defending against adversarial attacks.
  5. Data protection: AI models often contain sensitive personal data. AI TRiSM helps organizations comply with data privacy regulations and protect the privacy of individuals.

AI TRiSM is becoming increasingly important as organizations adopt more AI. According to insights by Gartner, by 2026, companies that use AI TRiSM to manage their AI systems will make better decisions by removing 80% of inaccurate or fake data.

7. Intelligent apps & AI for personalization

Intelligent apps & AI for personalization

Read any of our last few articles on fintech predictions, the future of banking, or digital health trends for 2024, and youā€™ll see the word ā€œpersonalizationā€ cropping up there all the time.Ā 

No wonder: the rise of AI is transforming the way we interact with technology, and this is especially evident in the realm of personalization.Ā 

As we can read in Gartnerā€™s report, by 2026, a third of all new apps will use AI to create personalized and adaptive user interfaces. This is a significant increase from today’s numbers, where only about 5% of apps use AI in this way.

Why trending?

By leveraging AI algorithms to analyze user data and preferences, intelligent apps can tailor content, recommendations, and user experiences to each individual user.Ā 

AI-powered personalization has a huge impact on user engagement and conversion rates. For example, a study by McKinsey found that companies that excel at personalization generate 40% more revenue from those activities than average players.

This is because personalized recommendations align more closely with a user’s interests, making them more likely to click on and purchase a product.

8. Quantum AI

Quantum AI

The marriage of quantum computing and AI, known as quantum AI, is a rapidly emerging field that opens up many possibilities. The global Quantum AI market is expected to reach USD 1.8 billion by 2030, growing at a CAGR of 34.1%.Ā 

Quantum computers can provide the computational power to train and run complex AI models, while AI algorithms can optimize and utilize quantum resources efficiently.

This synergistic relationship has the potential to revolutionize areas such as:

  • Financial modeling and risk assessment: Quantum AI can analyze vast amounts of financial data to identify patterns and predict market movements, improving risk management and investment strategies.
  • Drug discovery and development: With quantum algorithms, scientists will be able to optimize drug design and simulate molecular interactions to speed up the discovery of new and effective therapies.
  • Artificial General Intelligence (AGI): Quantum AI could play a crucial role in achieving yet hypothetical artificial general intelligence (AGI), the ability of machines to perform any intellectual task that a human can.

9. AI Legislation

AI legislation

As artificial intelligence becomes increasingly sophisticated and integrated into our lives, there is a growing need for legislation to govern its development and use.Ā 

AI can be used for a wide range of positive and negative purposes, and it is important to have laws in place to ensure that it is used responsibly and ethically.

EU AI Act

The European Union is leading the way in AI legislation, with the European Commission proposing the Artificial Intelligence Act in 2021. This proposed regulation would be the first global framework for AI governance. The EU AI Act will likely be adopted in early 2024 before the June 2024 European Parliament elections.

AI Safety Summit 2023

In November 2023, a group of experts from governments, AI companies, and civil society came together for the AI Safety Summit to discuss the risks of artificial intelligence (AI), especially the newest and most advanced AI technologies.Ā Ā 

The summit was held at Bletchley Park, Milton Keynes, United Kingdom, on 1ā€“2 November 2023. It was the first-ever global summit on artificial intelligence.

10. Ethical AI

Ethical AI

One more 2024 AI trend is ethical AI.

Ethical AI is a branch of applied ethics that examines the ethical implications of artificial intelligence (AI). It encompasses a wide range of topics, including:

Bias and fairnessĀ 

AI technology can reflect and amplify the biases of their creators. This, in turn, can lead to unfair outcomes for certain groups of people.Ā 

Yes, algorithms can be racist. A research carried out by Black scholars revealed a significant racial bias in facial recognition software, with Black women being misidentified at a rate of nearly 35% compared to white men’s near-zero error rate.

Transparency and explainability

The logic behind artificial intelligence can be difficult to understand, even for experts. This ā€œblack-box problemā€ can make it difficult to trust AI decisions and to hold AI developers accountable for their creations.

Privacy

AI often collects and uses large amounts of personal data, which raises concerns about privacy and data protection.

Safety and security

AI systems can be misused to cause harm, such as by developing autonomous weapons or spreading misinformation. For example, the first versions of Chat GPT could be manipulated into producing disallowed content (ā€˜ChatGPT, help me make a bombā€™).

There is a growing recognition of the importance to consider ethical issues in the development and deployment of AI, for example:

11. AI Jobs

AI is learning new jobs

As artificial intelligence continues to permeate various industries, we can observe two job trends:

  1. AI upskilling – refers to the process of learning new skills and knowledge related to AI to improve one’s job performance or career prospects
  2. New AI jobs are emerging

Here are some predicted AI jobs expected to gain prominence in 2024 and beyond:

  • AI Product Manager: Responsible for overseeing the development and launch of AI-powered products, ensuring they meet market needs and align with business objectives.
  • AI Engineer (AI Research Scientist, Business Intelligence Developer, Computer Vision Engineer, Machine Learning Engineer, NLP Engineer, etc.)
  • AI Ethicist: Ensures that AI systems are developed and deployed ethically and responsibly, addressing issues of bias, fairness, privacy, and transparency.
  • AI Input and Output Manager: Manages the input data fed into AI systems and interprets the output generated by these systems.
  • Sentiment Analyzer: Analyzes customer feedback, social media comments, and other forms of text data to understand public sentiment and opinions.
  • AI Regulatory Specialist: Stays up-to-date with the evolving regulatory landscape around AI and ensures that companies comply with relevant regulations.
  • AI Human-Computer Interaction (HCI) Designer: Designs user interfaces for AI-powered products and applications to enhance user experience and ensure intuitive interaction.

12. AI-powered online search

AI-powered online search

AI is transforming online search, giving us personalized, contextual, and predictive experiences:

  • AI algorithms tailor results to user preferences so that we can get more relevant and timely information.Ā 
  • Contextual understanding ensures accurate results even for complex queries.Ā 
  • Conversational search, powered by natural language processing, enables natural interactions with search engines.Ā 
  • Visual search allows users to search using images or videos.Ā 

AI’s impact is evident in SEO and content creation. However, the main challenge AI-search-powered companies face is gaining customersā€™ trust.Ā 

Research conducted by Statista in February 2023 showed that consumers are curious about AI-powered search but have concerns about its accuracy and biases. 39% of surveyed adults in the US stated they donā€™t trust AI tools to respect their data privacy.

Consumers prioritize safety, ease of use, and integration with existing digital platforms. While some seek AI-enhanced results, others prefer traditional search methods.Ā 

A February 2023 survey revealed that over half of U.S. adults hesitated to transition to AI-powered search engines. This resistance was more pronounced among Baby Boomers, with 54% of younger respondents also expressing reluctance. Conversely, Millennials showed a greater openness to AI-powered search, with 40% indicating a willingness to switch.

13. AI in customer service

AI in customer service

Lastly, to conclude our artificial intelligence predictions, letā€™s look at The State of AI in Customer Service: 2023 Report by Intercom to see how AI trends are predicted to change customer service.

1. Companies are investing more in AI for customer service.

Customer service leaders are excited about AI’s potential and plan to invest more in it in the coming years. In fact, 69% of support leaders say they will invest more in AI in the year ahead.

2. AI will make customer service jobs better, not replace them.

AI will not replace human customer service representatives but will make their jobs easier and more efficient. Over three-quarters (78%) of support leaders expect AI to transform customer support careers in the next five years.

3. AI can help companies save money and improve efficiency.

Adding AI and automation to your customer service toolkit can help you save money and improve efficiency. At a time when business resilience is more important than ever, 66% of support leaders are excited about using AI and automation to increase the efficiency of their teams in the year ahead.

4. AI can give companies a competitive edge in customer service.

Customer experience is a key differentiator in today’s market, and AI can help companies provide better customer service and give them a competitive edge. In fact, 73% of support leaders believe customers will expect AI-assisted customer service in the next five years.

5. There is a gap between what customer service leaders vs. customer service representatives know about AI.

While over two-thirds of support leaders are confident that customers are ready to interact with an AI chatbot, less than half of support practitioners feel the same.

Customer service leaders are optimistic about using artificial intelligence, but consumers arenā€™t that eager to use chatbots (see this research by Gartner). This casts doubt on the near future of AI in customer service.

 

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14. AI’s Environmental Impact

The research conducted by Cornell University to assess the energy usage of the biggest LLMs (like Chat GPT-3 for the time of the research) revealed they demand significant energy – comparable to the annual consumption ofā€¦ about 200 average Germans.

The environmental impact is by no means notable. Here are a few examples, as detailed by Earth.org.

  • A substantial carbon footprint is produced due to energy-intensive processes in AI model training. This leads to increased global greenhouse gas (GHG) emissions. GPT-3’s training alone resulted in nearly 500 tonnes of CO2 emissions.
  • E-waste (the disposal and environmental impact of electronic devices and hardware used to develop, train, and run AI systems) containing harmful chemicals poses a further environmental risk.
  • The indirect impact of AI, such as the threat to natural ecosystems (animals) from driverless vehicles or drones, also raises concernsā€‹ā€‹ā€‹ā€‹.

However, despite its challenges, AI presents innovative avenues for environmental preservation and climate action. According to NPR, AI is being increasingly used in climate change mitigation efforts.

  • AI-driven satellite analysis helps detect methane emissions, a significant contributor to global warming.
  • AI can detect forest fires early, preventing them from escalating into megafires.
  • AI assists in planning controlled burns, aiding burn managers in decision-making.
  • Lastly, AI is revolutionizing green tech mining by locating critical minerals like lithium and cobalt more efficiently, crucial for climate solutions like solar panels and electric vehicles.

According to Statista, using AI for environmental applications is actually predicted to reduce GHG emissions worldwide. North America and Europe are the leaders here. By 2030, their emissions are expected to drop by 6.1% and 4.9%, respectively.

Using artificial intelligence for sustainable environmental applications can also boost employment and economic growth. East Asia could see its workforce expand by 2.5% in 2030 thanks to AI-powered environmental jobs, adding around 25.1 million new positions. Europe is poised to reap the largest economic benefits from AI sustainability applications, potentially increasing its GDP by 5.4% in 2030.

The critical issue, however, is the lack of transparency on AI’s environmental impact, where the complexity of AI systems obscures their ecological footprint. Solutions lie in developing energy-efficient AI hardware and algorithms, along with promoting a culture of transparency and accountability. Ethical AI design standards and precise government regulations are essential for sustainable AI developmentā€‹.

AI development vs climate change concerns

15. Peace AI

AI is a double-edged sword in any area, but it seems especially visible when it comes to world peace (or its lack).

Artificial intelligence can be used to create or escalate conflicts. See autonomous lethal drones, cyber warfare, deep fakes (such as a 2022 deep fake video of Ukrainian President Volodymyr Zelenskyy surrendering) and misinformation, automated surveillance, or AI-enhanced propaganda. However, it can also serve as a peacekeeping tool.

Here, AI capabilities extend to:

Large-scale digital dialogues: The United Nations Department of Political and Peacebuilding Affairs (UN DPPA) has utilized AI-assisted digital dialogues in Yemen and Libya to advance inclusivity in peace processes. AI-powered tools facilitated large-scale consultations in local dialects and languages and allowed real-time analysis and segmentation based on demographic interestsā€‹.

Early warning of mass violence: AI can analyze online patterns of disinformation, hate speech, and propaganda to identify early warning signs of mass violence and pursue targeted interventionsā€‹.

Monitoring cease-fire violations: Non-weaponized autonomous drones using AI have been employed to monitor lines of contact and cease-fire violations. This technology aids in reducing harm to peacekeepers and units on the ground. AI helps process the vast amount of data collected by drones and satellite imagery, which is essential for monitoring cease-fires, observing disarmament, and identifying war crimesā€‹.

16. AI-supported problem-solving and decision-making

AI-assisted problem-solving

One of the emerging AI trends that is currently in the piloting phase is the use of sophisticated decision-making algorithms. We may see a more widespread adoption of these algorithms in 2024 and beyond.

According to a recent article in Nokia Thought Leadership, “highly effective decision-support algorithms” are emerging as a transformative tool for navigating complex decision-making scenarios. These machine learning-powered AI systems can examine a wide range of potential options and narrow them down to a more manageable shortlist based on specified criteria.

Examples of how AI can be used for decision-making and problem-solving are numerous and rapidly expanding. Many of them have to do with back office automation. Here are a few notable applications:

  • Healthcare: Analyze patient data to identify potential health risks, recommend personalized treatment plans, and monitor patient progress. Check: Healthcare technology trends for 2024 and beyond
  • Finance: Detect fraudulent transactions, assess investment risks, and optimize investment strategies. Check: Top 6 fintech trends for 2024 and beyond
  • Manufacturing: Optimize production processes, predict maintenance needs, and automate quality control.
  • Supply chain management: Optimize shipping routes, manage inventory levels, and predict demand fluctuations.
  • Customer service: Automate customer support interactions, provide personalized recommendations, and resolve customer issues more efficiently.

17. Lawsuits against AI companies

Lawsuits against AI companies

The increase in lawsuits against AI companies, particularly in the realm of generative AI, is a significant trend that has been developing over recent years.

James Grimmelmann, a law professor, predicted that 2024 would be pivotal for AI-related lawsuits, suggesting a possible financial impact on generative AI developersā€‹.

The data and expert insights from multiple sources shed light on this evolving legal landscape:

Growing Number of Lawsuits

There has been a noticeable rise in lawsuits related to generative AI, challenging issues like privacy, consumer safety, and intellectual property protection. These lawsuits vary widely in their legal basis, encompassing claims of copyright infringement, invasion of privacy, and more.

Significant AI cases in 2023

  • In June and July 2023, several federal class action lawsuits were filed against major AI developers like OpenAI and Google, alleging violations of privacy and property rightsā€‹.
  • A notable case, Andersen v. Stability AI Ltd., involved artists alleging that Stability AI scrapped billions of copyrighted images for training their modelsā€‹.
  • In February 2023, Getty Images filed a lawsuit against Stability AI, asserting claims of copyright and trademark infringementā€‹.
  • The New York Times filed a lawsuit against OpenAI in December 2023, claiming the misuse of their articles for training AI, impacting traditional reportingā€‹.

Industry and legal experts’ views

There are concerns that applying copyright law to AI might stifle AI development and creation, potentially creating a system favoring well-funded companiesā€‹ā€‹ā€‹.

Legal efforts to adapt copyright law to AI and the rising trend in litigation might lead to a shift in how AI is developed and used, with the outcomes of lawsuits potentially setting new precedents.

18. 2024 US presidential election & AI threat

A concept graphic depicting an AI-themed ballot box for the 2024 US election, with the text AI & 2024 US Election

As the 2024 United States presidential election approaches, concerns are mounting about the potential impact of artificial intelligence on the democratic process.

The rise of AI-powered disinformation and deepfakes has raised alarms among experts who worry about the potential for manipulation and erosion of public trust in elections.

To give you a gist of how AI is posed to play a significant role in campaigning, voter targeting, and election administration, Iā€™ve summarized a discussion panel held by the Brennan Center For Justice, where experts examined critical questions about AI. (The full discussion is available here. Iā€™ve included timestamps if you wish to learn more about a specific topic).

  1. Imitation threat and harassment (07:06 – 09:20): The dangers of AI in elections include imitation threats like deepfakes and phishing attacks, which could compromise the credibility of election offices. AI can also flood election offices with fake requests to obstruct election officials’ work.
  2. AI-driven voter suppression and misinformation (11:31 – 13:43): AI’s ability to reshape cyber attacks and create deepfakes poses a risk of spreading misinformation and suppressing votes, especially targeting vulnerable groups.
  3. Malicious uses of AI in public opinion (14:04 – 16:25): AI can mess with public opinions, like in 2017 when bots sent over a million fake messages to the FCC about net neutrality. The evolving sophistication of AI makes it harder to distinguish between real and AI-generated content.
  4. Election subversion in the AI era (31:25 – 33:14): Concerns are raised about AI amplifying false narratives around elections, creating fake election websites, and manipulating voter registration and purges.
  5. šŸ’” Safeguarding measures (10:15 – 11:11): Protective strategies against AI threats include implementing resilient systems like multifactor authentication, paper backups for electronic voting systems, and increased resources for election offices.

19. AI, cybercrime & the social engineering threat

A concept graphic illustrating cybercrime in the context of AI, with the text AI Cybercrime

Social engineering is a psychological manipulation technique that exploits human error or weakness to gain private information, access, or valuables. And, unfortunately, this practice has become much easier and widespread with the rise of AI.

Companies that use AI are mostly concerned about protecting their data from hackers. Over half (51%) of the companies surveyed by Stanford University said they are taking steps to prevent cybersecurity risk. No wonder the worth of AI in cyber security is forecast to increase to 46.3 billion U.S. dollars by 2027 (in comparison to over ten billion U.S. dollars in 2020).

AI cybercrime is a huge iceberg, with spear phishing (phishing attack that uses personalized emails or messages to trick victims into clicking on malicious links or opening infected attachments), harpoon whaling (a type of spear phishing attack that targets high-level executives or other high-value individuals), virtual kidnapping (scammers use social media to claim they have kidnapped a loved one and demand a ransom), or BEC (Business Email Comprise: scammers pretend to be from companies you trust to get you to send money)Ā  just at its tip.

The social engineering threat will be even bigger in the years to come. According to Trend MicroSecurity Predictions for 2024 report, in 2024, voice cloning, already being a powerful tool for identity theft, will become the primary tactic employed in targeted scams.

20. AI for psychotherapy

A concept graphic depicting the theme of AI in therapy, with the text AI Therapist

The global behavioral therapy market is expected to experience phenomenal growth, reaching $308.8 billion by 2032, with a substantial compound annual growth rate (CAGR) of 8.1% from 2023 to 2032.

Digital technologies and platforms are being increasingly adopted as one of the market opportunities. Here, AI has the potential to address the large gap in the availability of mental health professionals. However, it also comes with some limitations.

The following are some key areas where AI is making an impact, according to articles for the British Association of Counselling and Psychotherapy & Psychology Today:

  • Enhanced diagnostic and treatment options: AI can boost diagnostic precision and treatment effectiveness by analyzing patient communication patterns and keeping psychiatrists informed about the latest research and therapies.
  • Hybrid care models: AI is trending towards a supportive role in psychotherapy, complementing human therapists for more efficient, cost-effective care. However, essential oversight by qualified mental healthcare professionals is necessary.
  • Therapeutic limitations: Multiple studies show that the most important factor for effective therapy is the strong connection between therapist and client, built on empathy, body language, and positive support. These are the areas where AI will never outperform humans (?).
  • Ethical concerns: AI brings significant ethical and legal issues, including concerns about patient privacy, informed consent, or regulation compliance (like HIPAA).
  • Potential in manualized therapies: AI shows promise in aiding manualized therapies like CBT, but its effectiveness in fostering a therapeutic alliance or dealing with complex therapy aspects needs more study.

21. Loneliness & emotional dependency on AI

Falling in love with AI

There’s a growing trend where AI, through sophisticated virtual assistants and companion robots, is fulfilling roles traditionally occupied by friends or family. These AI entities, designed to engage in meaningful conversations and exhibit empathetic behaviors, are becoming sources of companionship for many, especially among those experiencing social isolation.

Sociable robots like ElliQ and Paro have been developed to provide companionship, especially to the elderly. A study by the National Institute of Health reported that social robots could reduce feelings of loneliness in older adults, demonstrating their potential as companions. These AI-powered robots can converse, remind users of medications, and provide emotional support.

Perhaps most intriguingly, there are instances where individuals develop romantic feelings towards AI entities. Instances of people developing romantic feelings for AI, such as Replika AI, are seen in the context of virtual characters in games or interactive platforms.Ā There have even been real-life cases reported in the media where individuals have formed romantic relationships with AI entities or robots. For example, a man in China ‘married’ a robot he built himself.

22. AI influencers

AI influencers google trends chart

Source: Google Trends

The influencer marketing landscape is rapidly evolving with the advent of AI influencers, a trend underscored by the fact that over 52% of the total US population currently follows a cyber-creator on Instagramā€‹.

ā€‹AI influencers offer several benefits: they are highly efficient, capable of continuous presence without the need for breaks, and their content is driven by data insights, ensuring alignment with audience desiresā€‹ā€‹.

However, they also come with drawbacks. Since AI influencers can’t genuinely “feel” or “experience” life, their ability to form deep, empathetic connections with certain audience segments is limited. Additionally, there’s a trust challenge with AI influencers as they might be perceived as impersonal or inauthentic, especially by older generations.

Examples of AI influencers include:

  • Miquela: A virtual 19-year-old robot living in LA with 2.6 million followers who has collaborated with brands like Prada, Dior, and Calvin Klein.
  • Shudu: The worldā€™s first digital supermodel and an AI influencer, with striking AI-generated photos, amassing 241K followersā€‹ā€‹.
  • Imma: A Tokyo-based virtual influencer interested in fashion, art, and film, with nearly 400K followers and her own brandā€‹ā€‹.
  • Ion Gƶttlich: An AI-generated biker part of the Instagram cycling community, boasting 77K followers and sharing cycling content with humorā€‹ā€‹.
  • Lu do Magalu: A Brazilian virtual influencer with a remarkable 6.7 million followers, generating $552 million in 2019 aloneā€‹ā€‹.

23. Chinaā€™s race for AI supremacy

A concept graphic depicting a Chinese dragon to symbolize Chinas AI supremacy, with the text Chinas AI Supremacy

China’s rise in the field of artificial intelligence (AI) is a striking example of technological evolution and strategic growth. In its 2023 Artificial Intelligence: in-depth market analysis, Statista names it one of the seven key AI predictions.

With its AI market valued at about RMB 150 billion (US$23.196 billion) in 2021 and projections to reach RMB 400 billion (US$61.855 billion) by 2025, China’s journey in AI began post-1970s economic reforms emphasizing science and technology.

Initially lagging behind Western nations, China, since 2006, has methodically crafted a national AI agenda consisting of three stages (benchmarks for 2020, 2025, and 2030) aiming to become a global AI leader by 2030 and bolster its AI industry’s worth to over 1 trillion RMBā€‹.

Central to this strategy is the government’s collaboration with key companies like Baidu, Tencent, Alibaba, SenseTime, and iFlytek, each leading development in specialized AI sectors such as facial recognition, software/hardware, and voice intelligence. This rapid development has profound socio-economic, military, and political impacts, reshaping industries like agriculture, transportation, and manufacturing.

However, this growth brings challenges, including potential labor market disruptions, ethical dilemmas, and privacy concerns, necessitating careful navigation and regulationā€‹.

24. Artificial Emotional Intelligence

A concept graphic depicting an AI heart, symbolizing the concept of Emotion AI, with the text Emotion AI

Artificial Emotional Intelligence (AEI) integrates the essence of emotional engineering, human-computer interaction, and emotional computing into AI systems, enabling machines to recognize, interpret, and respond to human emotions. It’s a rapidly expanding field, with the global AEI market projected to grow by 21.5% from 2023 to 2030ā€‹.

In practice, AEI involves emotion recognition, generation, and enhancement, and its applications are diverse and impactful.Ā 

  • In marketing, Emotion AI, like Realeyes, analyzes audience engagement to enhance ad campaigns’ effectiveness.
  • Call centers utilize it to match customer emotions with the most suitable agents, improving resolution ratesā€‹.
  • In education, platforms like Vedantu use facial analysis software to optimize e-learning content based on student engagement and emotional responses.
  • AEI also advances mental healthcare by enabling more accurate diagnoses through emotional cue analysis.

These applications underscore the potential of AEI in creating a new business ecosystem, although they also highlight the need for infrastructure and ethical considerationsā€‹.

25. Growth in AI hardware and software

A concept graphic featuring a GPU (Graphics Processing Unit), representing AI hardware and software, with the text AI Hardware & Software

Not surprisingly, we will experience growth in AI-driven software and hardware. Whatā€™s also not surprising is how tremendous the growth will be.

AI software: The sales of AI software are expected to grow significantly by 2025. North America will have the biggest market share and the fastest growth, with sales increasing to over $50 billion in 2025, followed by Asia Pacific and Europe.

AI hardware: The sales of AI-powered hardware will skyrocket in the coming years, with revenue jumping to a projected $235 billion by 2025.

The biggest segment in the market for AI-powered hardware is expected to be composed of products like central processing units (CPUs), application-specific integrated circuits (ASICs), field-programmable gate arrays (FPGAs), and system-on-a-chip (SoC) accelerators. This category is anticipated to reach a value of approximately $171 billion by 2025. The following segments are graphic processing units (GPUs; $54.52 billion), storage devices ($6.35 billion), and network products ($2.54 billion).

26. Self-driving AI labs

A concept graphic depicting a self-driving lab, with the text Self-driving Labs

Self-driving labs (SDLabs) combine artificial intelligence and robotics to automate the process of scientific experimentation. In contrast to LLMs (large language models), SDLabs are optimized for efficiency with small dataset inputs and don’t necessitate the expense of extensive algorithm training and fine-tuning.

What is the concept of SDLabs revolutionary? They can perform a wide range of tasks, from designing and executing experiments to analyzing data and making predictions:

  • SDLabs can continuously learn from the data they collect.
  • SDLabs will perform experiments much faster than humans.
  • SDLabs might use AI algorithms to decide what experiments to conduct and the best way to do it.

The development of SDLabs is still in its early stages, but the technology has the potential to transform the way we do science, specifically in two areas: pharmaceutical discovery (developing new, individualized medications and therapies more quickly and efficiently) and chemicals (SDLabs can be used to design and synthesize new materials with desired properties).

Ā 

 

1. Computer Vision

google lens menu ai trends computer vision

Computer vision helps machines understand images and videos as humans do.

Computer vision includes 4 areas: object classification, identification, tracking & OCR (optical character recognition).Ā 

Why now?

  • Visual data explosion from cameras everywhere
  • Better AI at understanding complex scenes
  • Cheaper, more powerful cameras and processors
  • Growing need for automated visual inspection

Consequences

As you can see in Gartnerā€™s graph, computer vision has already hit the so-called Plateau of ProductivityĀ ā€“ the point at which more users see real-world benefits, the innovation is widely accepted, and mainstream adoption is seen.Ā 

While this brings clear benefits to businesses, it also raises important questions about privacy and surveillance. And as these systems become more sophisticated, they’re beginning to replace jobs that traditionally relied on human visual judgment – from security guards to medical imaging specialists.

Examples

 

2. Composite AI

Fujitsu composite AI

Ā Diagram of the Composite AI. Ā Source: Fujitsu Composite AI whitepaper

Next, we have Composite AI thatā€™s still in its Innovation Trigger phase ā€“here, the technology often has no commercial products and unproven commercial viability.Ā 

Composite AI merges different AI technologies into one system. It combines AI methodologies like machine learning, natural language processing, and knowledge graphs to handle more complex tasks than any singular AI could manage alone. It’s a combination mechanism in which multiple AIs realize goal achievement.

Why now?

  • Singular AI techniques can’t handle complex real-world problems
  • Need for AI that understands multiple types of information
  • Businesses want more versatile AI solutions
  • Better computing power makes AI fusion possible

For instance, by combining rule-based systems with machine learning, companies can better understand messy, unstructured data. This helps them gain valuable insights from a wide range of data sources. By using this combined approach, businesses can tackle problems that were too difficult for AI systems that only use one technique.

Example: Fujitsu

  • Fujitsu has recently published its whitepaper on composite AI. In it, we can read about Fujitsu Composite AI, which understands business problems through chat-style interactions, automatically selects and combines appropriate AI models and data, and searches for and proposes concrete solutions. Fujitsu states it can be used for software failure prediction, driver scheduling, or container placement optimization seaport offering.

3. Edge AI

1_Google_Distributed_Cloud_Edge.max-1300x1300

Edge AI puts artificial intelligence directly on your device instead of in the cloud. Think of your phone recognizing your face to unlock it – that happens right on your phone, not on some far-away server.

Opposite to Composite AI, itā€™s going down the slope from the Peak of Inflated Expectationsā€“hype and publicity create unrealistic enthusiasm, but many products are just early versions or experiments.

Why now?

  • People want faster responses – no time to wait for cloud processing
  • Privacy concerns – keeping sensitive data on your device
  • Better, cheaper AI chips in devices
  • Need for AI that works without internet

Consequences

Companies can now make smarter products that work anywhere, anytime. This means better security cameras, faster medical devices, and smarter factory machines. But it’s tricky to manage AI on thousands of different devices, and not all devices are powerful enough to run complex AI.

Example: Google Distributed Cloud Edge

  • Google Cloud and Deloitte are teaming up to help retail stores use edge computing with Google Distributed Cloud Edge (GDC Edge). Retailers can run AI and machine learning applications right in their stores, which allows for things like real-time data analysis, cashier-less checkouts, tracking inventory, and giving customers a better shopping experience. By handling data locally, stores can improve how they operate, work more efficiently, and solve problems like poor internet connections and high IT costs.

4. (Sworms of) AI agents

Agentic AI (autonomous agents, AI agents) is artificial intelligence that can work without human handholding. It’s like having a digital assistant that doesn’t just follow commands but can figure things out and take action on its own.

There are 2 types of AI agents:

  1. Tool-based agents: Can perform digital tasks using natural language instructions, like filling out forms and navigating websites. Major companies like Anthropic have already released these, with OpenAI planning a release in January 2025.
  2. Simulation agents: Designed to mimic human behavior, initially developed for social science research. Recent research showed they can accurately replicate people’s values and preferences after just a two-hour interview.

Why now?

  • Companies need AI that can handle surprises
  • AI is getting better at making decisions
  • Too many tasks need constant human attention
  • Better AI safety features make independence possible (?)

Among the GenAI innovations Gartner expects will reach mainstream adoption within 10 years, two technologies have been identified as offering the highest potential – domain-specific GenAI models and autonomous agents.

Consequences

Instead of needing step-by-step instructions, AI agents can understand what you want and figure out how to do it. As futuristic and amazing as it sounds, the possible negative consequences sound more like a dystopia. Firstly, these agents could create more sophisticated and harmful deepfakes. Second: How and whether should people be informed if they’re interacting with an AI agent versus a real person?

Examples

  • Tavus is working on “digital twins” that could act as therapists, doctors, and teachers.
  • H Company aims to develop advanced AI models, specifically ā€œagenticā€ AI, which can autonomously break down tasks into multiple steps and execute them. One of Hā€™s flagship products is Runner H, an AI agent designed to automate complex, multi-step web tasks through simple natural language commands.

For a deep dive into AI agents for healthcare from Microsoft, Oracle and Nvidia, check AI agents in healthcare [2025 guide]

5. Multimodal AI

Multimodal ai the power of many star wars acolite

 

Forty percent of generative AI (GenAI) solutions will be multimodal (text, image, audio and video) by 2027, up from 1% in 2023, according to Gartner, Inc.Ā 

Multimodal AI integrates and processes multiple types of data inputs (modalities), such as text, images, audio, video, and sensor data, to generate a holistic understanding or output.

Why now?

  • Better technology for processing different data types
  • Users want more natural ways to interact with AI
  • Need for AI that understands context better

This technology is making AI much more useful in everyday situations. Virtual assistants can now see what you’re pointing at while listening to your question. Medical AI can look at scans while reading patient history to make better diagnoses. Shopping apps can understand both your voice commands and the photos you show them. But these systems need more powerful computers to run, and they’re trickier to train properly.

Consequences

Multimodal GenAI is one of two technologies identified in the 2024 Gartner Hype Cycle for Generative AI, where early adoption has potential to lead to notable competitive advantage and time-to-market benefits. Along with open-source large language models (LLMs), both technologies have high impact potential on organizations within the next five years.

Example: GPT-4

  • GPT-4 can understand images and text together helping, for example, design websites from sketches.Ā 

6. Fake Reality: The Era of Gen AI Illusions

Eleven Labs video

Youā€™ve probably heard about ElevenLabsā€“a disruptive AI-generated voice technology startup with Polish origins. Thereā€™s a lot of buzz around them now, but weā€™ve been using ElevenLabs long before the hypeā€“to create parts of our podcast series Pragmatic Talks.

Recording intros and outros is repetitive and not too exciting. Whatā€™s more, Pragmatic Talkā€™s host, being simultaneously the co-CEO of Pragmatic Coders, was usually short on time. Thatā€™s why our video specialist put Wiktorā€™s voice into the tool, and voilĆ – no need to record intros ever again.

When we show the AI-generated voice to people at the office, their reaction comes in 3 stages:

  1. Surprise
  2. Enthusiastic ā€œWow!ā€
  3. And then an afterthought with a pinch of terror: ā€œI canā€™t tell AI from a real personā€.

We’ve also used it to generate Wiktor’s voice for our Common Wealth mini video case study here:

 

And here’s what our video maker Mateusz says about working with ElevenLabs:

I’ve noticed that the model, with the right settings, starts to create intentional language errors (pauses, ‘um’, ‘uh’) that make it much more human-like. Until now, I distinguished between AI and a real person mainly because the AI couldn’t make mistakes or stutter when it needed to. Generally, even a few months ago, the AI spoke quite monotonously, and after a longer period of continuous reading, it was noticeable that it was too stable and not human enough. Now, if it’s properly edited and selected, it’s very difficult for me to tell AI from human.

Gen AI creates ultra-realistic digital content that’s hard to distinguish from reality. It’s reshaping how we view authenticity in the culture of the nanosecond – where content is created and consumed at lightning speed.

Why now?

  • Economy of attention: fighting for eyeballs online
  • Economy of emotion: fake content triggering real feelings
  • Culture of nanosecond: constant demand for new content
  • Regulatory gap: laws can’t keep up with AI development

Consequences

No wonder digital skepticism is rising – 60% of US users worry about Gen AI fakes. We’re seeing a surge in authentication needs (AI detectors trending on Google). The job market shifts toward digital truth warriors: content verifiers and AI security experts.

More examples

7. Creativity Reimagined: AI & Creator Economy

new conomy unicorns

AI creator economy startup landscape. Source: New Economies

46% of the new creator unicorns are AI-based platforms.

Creativity reimagined means anyone can now create professional-looking content using AI tools. Traditional barriers like lack of artistic skills or expensive equipment no longer limit creative expression.

Why now?

  • AI tools make creative work easier
  • High demand for constant fresh content
  • Traditional creative tools are too complex
  • Need for faster content production
  • Rising costs of professional creators

Consequences

The creative industry is changing dramatically. Marketing teams create custom images – or videos! – without photographers. Writers use AI to overcome writer’s block. But this flood of AI-generated content raises questions about originality and authenticity. Artists and creators push for “AI-free” labels, while others embrace AI as a new creative tool. The focus shifts from technical skills to creative direction and prompt crafting.

Thereā€™s one more interesting consequence that comes with the democratization and growing popularity of GenAI tools: many of us is going to become content creators in the future. The statement is by no means far-fetchedā€“according to the article by New Economies, the creator market size is expected to double by 2027, with AI as the REAL game changer.

How?

  1. Instant global reach: Through tools like ElevenLabs and Dubverse, creators can now translate their content into multiple languages instantly, rather than being limited to their native language. This transformation is evident in cases like MrBeast, who expanded his traditionally English-only content into Spanish, Portuguese, and Russian, with some channels reporting remarkable 400% increases in monthly views after implementing multi-language features.
  2. Community management: Instead of being overwhelmed by countless comments and messages, creators now use AI-powered systems to engage with fans at scale.
  3. Visual content generation: Platforms like Runway and Midjourney allow creators to quickly generate visual content from text descriptions, serving not just as production tools but as sources of inspiration.Ā 
  4. Business operations: Rather than struggling with multiple administrative tasks, creators now use AI to handle everything from scheduling and workflow management to content strategy and monetization planning.

8. Dataveillance: The Hidden Data Trail

dataveillance privacy cars

Dataveillance is hidden tracking of our digital lives. Every online action creates data that companies can use to monitor behavior, predict choices, and influence decisions.

Why now?

  • Companies treat data like oil – valuable for profit
  • Security concerns drive more tracking
  • Weak privacy laws allow extensive monitoring
  • Technology makes tracking cheap and easy
  • Big data helps predict customer behavior

Consequences

Digital tracking shapes how businesses operate and people behave. While companies use this data to improve services and prevent fraud, they also create detailed profiles of users. Over 80% of customers prefer personalized experiences, but this comes at a privacy cost. Companies must now balance data collection with growing privacy concerns and new regulations.

Example: Probably your car

  • Cars have become “privacy nightmares on wheels.” A 2023 Mozilla study found ZERO car brands meeting basic privacy standards. Toyota recently used secretly collected speed data to deny a warranty claim when a GR Corolla caught fire, though the speed wasn’t related to the incident. Most concerning, companies like Nissan gather intimate details including sexual activity and genetic information, while Mercedes-Benz refuses to even discuss how they protect this sensitive data.

9. Robocoworkers: AI in the Workplace

Best AI for coding in 2025 Pragmatic Coders

Robocoworkers are AI tools and systems that work alongside humans in daily tasks. They’re not just factory robots anymore – they’re digital assistants that help with office work, customer service, and creative tasks.

Why now?

  • Companies want to speed up routine work
  • AI tools getting better at office tasks
  • Need to handle more work with fewer people
  • Workers want help with boring tasks
  • AI tools becoming cheaper and easier to use

Consequences

The workplace is becoming a mix of human and AI workers. Office workers use AI to write emails, schedule meetings, and analyze data. Customer service teams let AI handle simple questions. This is going to result in two tendencies:

  1. Automation: Some jobs disappear, but new ones pop up to manage and improve these AI systems.Ā 
  2. AI up-skilling: Workers must learn to work with AI tools, not compete against them.Ā 
  3. New AI-related jobs are emerging

While the BYOAI (Bring Your Own AI) trend helps workers be more productive, it creates “Shadow AI” – unauthorized tools that put company data at risk. Everyone needs AI skills to stay competitive, but using personal AI tools can lead to security breaches and legal problems

Examples

  • The trend of using robots and AI as coworkers is growing. This includes simple tools like ChatGPT for writing and Copilot for AI coding, as well as complex robots like Spot, a four-legged robot made by Boston Dynamics.

Check our ultimate list of 25 AI coding tools to use (or avoid) in 2025.

 

Psst, interested in even more of the latest tech trends?

I thought so! Be sure to check out these articles then:

Top AI trends for 2024. Summary

From computer vision to edge AI, artificial intelligence is rapidly evolving and transforming industries around the world.

This year, we can expect to see even more innovation and advancement in this field. Many of the AI 2025 trends mentioned above already are or will soon become our everyday reality.

Finally, if your 2025 goal is to start an AI startup (or simply integrate AI into your existing product), and youā€™re looking for a trusted software provider, check our AI software development services. We can help you leverage the potential of artificial intelligence.

 

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